Successful entrepreneurs have good communication skills and the ability to connect easily with others. The key to this lies in being able to express oneself clearly, listen attentively and remember important details as well as find common ground with others and create a rapport with them.

I found this article very useful and thought to share it with you.  Tips On Becoming a Successful Female Entrepreneur and Owner, Lisa Vann.

  1. Know Where to Focus Energy and Time.

Owning a business and being a mother of two young children means that one must know where and what to prioritize. By focusing on the tasks at hand and not allowing external thoughts or distractions get in the way, event professionals and entrepreneurs alike can accomplish more and accomplish it better.

  1. Learn How to Hold Yourself Accountable.

Set goals – track and monitor them. Manage your expectations. Sing your praises. Know when you need to re-evaluate. Every aspect of personal accountability and being honest with ourselves will empower any entrepreneur to be more successful. It’s important that women believe in themselves, for themselves.

  1. Never Fear Asking for Help.

Whether faced with a task that we don’t know how to do, there are not enough hours in the day to do, or merely we just can’t do it – by learning to ask for help, women entrepreneurs can reveal their strengths, not their weaknesses. By not asking for help, especially in business, we are utilizing time and efforts that could have been focused in a better effort.

  1. Don’t Be Afraid to Fail.

By fearing failure, women often don’t leap into entrepreneurship. If famous and successful female entrepreneurs such as CoCo Chanel, Ruth Handler (creator of Barbie), Oprah Winfrey, Sarah Blakely (Spanx), and many others, allowed failure to hold them back our world would be an entirely different place. Fear is natural, but overcoming fear is powerful.

  1. Always Be Committed.

Staying committed allows female entrepreneurs to stay focused and determined. It allows us to not need approval or validation from others and helps us continue to grow and become more successful.

  1. You Have to Believe in Yourself Before Anyone Else Will

By learning to believe in themselves, female entrepreneurs learn not to seek approval or acceptance. Believing in yourself allows women entrepreneurs to become confident and as mentioned above, committed to overcoming failures or hardships.

  1. Know Your Target Audience.

Entrepreneurs (men and women) often build companies, products, and brands without ever defining their target audience. Your target audience is not just the consumer or customer, but your employees, peers, influencers, etc. – all who will be assets in different ways.

  1. Never Stop Learning.

Learning is a task that no female entrepreneur should ever cease to do. Whether it’s continuing to master a trade or talent or learning a new one – continued learning builds possibility for improvement, new thoughts or ideas, and opportunity.  Three great ways to learn from others is to surround yourself with those who excel at something you don’t. Finding a mentor, joining a mastermind group, or employing a board of directors ahead of your new business or venture is all valuable paths.

  1. Empower Those Around You

By not always needing credit, by providing an opportunity for others – by empowering others – female entrepreneurs can attract the best of the best – the best employees, the best mentors, the best clients, etc. Listen, be empathetic, be encouraging – be empowering in your entrepreneur endeavours.

  1. Don’t Forget to Develop Brand You

By having a strong personal brand, you can leverage it to boost your company’s visibility. Steve Jobs owned Apple, but his own personal brand helped leverage Apple brand. By developing a strong personal brand, you open doors for others to look to you as a thought leader and thus trust your business as well.

Article reference: 15 Tips On Becoming a Successful Female Entrepreneur from Stova’s Owner, Lisa Vann

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